Monday, October 29, 2007

Are You Sabotaging Your Listings?

There's not a day that goes by where when viewing properties online that I don't come across listings with no photos or listings with only 2 or 3 photos or others that should never have been put online.

I even saw one yesterday that had snow on the ground and we haven't had snow in over 7 months. I'm sure it's a great listing!

Now, locally in the Cincinnati market where I do business, we now have the opportunity to post up to 15 photos of a listing in our MLS and we can even do a slide show with up to 20 photos...

...and yet 9 out of 10 listings only show 6 photos or less (the old MLS standard).

Why is that?

Look at your listings.
How many photos do you have of each of your listings?

Are you not showing more photos, because your listing isn't that photogenic in the first place?

Then how is a buyer going to be interested in your listing either?

You need to take some steps to improve the condition and the staging of your listings.

Unfortunately, I can't show you any poor photos of listings that I see all of the time, because the photos are proprietary and I didn't shoot them.

But you can go through your MLS and see what I'm talking about.

I saw a listing today that had no photos of the back yard or detached garage. It makes me wonder what are they trying to hide? What do they not want me to see until I get there? Or did they not even care enough to think about taking more photos?

With digital cameras today being so simple to use, you could take 50 - 100 photos and then select the best ones to showcase your listing.

If you don't have that many good shots, then take some more at a different time of the day.

Do you need more photos to fill in your listing?
How about taking pictures of your community pool, neighborhood entrance, area schools, area parks, or other amenities within your community?

When you're taking interior shots of your listing, make sure you have the proper lighting. People get turned off by looking at dark room photos.

Please...please...please stage your listing before taking photos of it. Even if you don't want to pay a home stager, then you can personally move furniture around or clear off the kitchen counters, etc. For many homes, that would be a big improvement over how the photos look now.

Consumers want to see lots of photos. Give them what they want. In today's market, if you don't entice them to view your listing, they have plenty of others to go look at.

Also, if you've had a listing through multiple seasons, it may be time to re-take some of the photos. Review your property photos and see if shooting new shots will make more of an impact right now.

I have an important question for you. Has your seller seen the photos that you're using online? Would they approve?

Would you want to show the listing to someone if it wasn't your listing?

We live in a visual world and if you don't make your listings aesthetically appealing, then you'll reduce the showing activity on it and possibly end up with an expired listing.

Now go out and make your listings SHINE!!!

Thursday, October 25, 2007

Product Review: 450 Ideas To Sell Home Faster!

I'm always looking for products and services that can increase our efficiency and bottom-line profits. I found this product last week and it's already paying off for me with new clients.
It's an e-book that you can pass out to your current and prospective home-selling clients as well as expired listings, for sale by owners and others. You can even get it personalized with your photo and contact information.
This is a great tool and as you'll see when you click on the web site, there are many testimonials from top agents around the country that have profitably implemented it into their systems.

The e-book The Pros Are Now Using...
Do You Want To Prepare Your Home For A FAST sale?
Do You Want To Receive More Money From A Buyer?
Do You Want To Gain A Competitive Edge?

For more details about this great product, just click here right now: "450 Ideas..." e-book

Interested In An Extra Income Stream?

Last month 4 former Attorneys General, current Presidents of U.S. Chamber of Commerce & National Black Chamber of Commerce and former President of American Bar Association endorsed Pre-Paid Legal Services, Inc. in a CourtTV documentary TV show.

This Saturday, October 27th at 11:00am EST on CourtTV!
We're going one step farther: It's LIVE!

Do your clients ask YOU real estate questions that SHOULD be answered by an attorney?

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Differentiate yourself from other Realtors and mortgage lenders and offer your clients, family and friends a Life Events legal plan and Identity Theft Shield plan.
You can receive Advanced Commissions For Membership Sign-ups and also get Overrides and Residual Income Too.
It's a simple way to present the service to your active clients and a great way to follow up with your current and inactive clients, who may give you more referrals as well.
If you missed the TV show or want more information, you can also listen to this toll-free recording at: 1-888-893-9961. I'm available to give you more information on owning the membership yourself (we've owned it since 2000) and becoming a marketing associate too. You can reach me at 513-615-1890 or e-mail at dan@danweis.com.

Are You Going After Your Dream?

Watch this inspirational video:

http://www.youtube.com/watch?v=NLF9iEXnBRo

It will touch your heart!

Wednesday, October 24, 2007

Do You Need A Jump-Start?

One way to jump-start your real estate business is to let go of the past.
What do I mean by that? Here's what I mean.
Do you still have the names and phone numbers of prospects from last year?
No? Come on. Everyone does.
I have one person, who's been looking off and on again for well over a year.
Why do I still continue to work with her? Because I hope she'll buy something soon and I have a lot of time invested in her. But the reality is she's costing me money and balance in my life. She won't make a decision. I need to let her go. She needs to buy a home or I'll have to refer her to someone else.
She doesn't constantly call though. She only calls me every few weeks or months to see a home, but the fact is I'm tolerating her, hoping to find her a home and get paid. You may say that's harsh, but we're running a business and prospects like her can really cost you business.
Think about this: every time you show homes, including drive time, you can easily spend an hour and a half. Or if you go on a listing appt, where you didn't ask pre-listing questions over the phone ahead of time, there goes another 2 - 3 hours of your life.
You need to value your time and use it wisely.
Don't let un-motivated customers take away your time. If you have several customers like this, you may definitely have a false sense of security, thinking business is great,when it's really not.
So, who have you been working with from the past 6 months or so (buyers or sellers), that you need to let go or refer out?
Whether they're a buyer or seller, you need to have a heart to heart chat with them and see if they are really ready to make a move now.
I believe at times we all like to hold on to prospects, who we think will buy, but in reality, they won't buy anything. We'd rather have their information, thinking we have a customer, than go out and prospect for new customers.
It's time to decide: do you want to have the "dead wood" keeping you down or wouldn't it be more exciting and financially rewarding to get some new customers, who will actually buy or sell a home?

Tuesday, October 23, 2007

More Open House Strategies From My Readers!

Here are a couple of other Open House strategies from my readers:
If you have referrals for their areas, please contact them.
from Natalie Langford, Shenandoah Valley, VA www.LangfordHomeSales.com
"It's a good idea to come up with a stack of similar listings to hand out to prospective buyers. They can then drive around and check out the homes and call you if they're interested in them. If not, maybe they'll still be interested in the one they viewed at the open house."
from Lee Marlin, North Atlanta, GA www.LeeMarlin.com
Here are some additional items of value for your Free Consumer Info Table:
- local area maps
- Newcomer magazines that help people relocating to the area
- Schools reports - public and private and how they rate
- Reports such as eNeighborhooods that show area demographics
- Newspaper/magazine articles about the economic / business climate of the area
- CMA comparative information showing why the home is a superior value
- Utility usage report for a full year - helpful to know what to expect in utility bills
- Condensed vendor list for lawn services, plumbers, electricians, mortgage companies
2) Tour of Homes Open House
- Arrange for several agents to pool their resources to hold a multi-home open house in the same area. Provide a prize drawing to the visitor or visitors who visit all, let's say, 4 open houses in the same general area. Each home could be open for the entire time frame.
- All the agents stimulate traffic for each other's listings.
- Any ads / directionals are coordinated so that prospective buyers know about all 4 homes(some people refine this by holding the homes open sequentially, i.e., - home 1 from 1:00 - 1:30,- home 2 from 1:45 - 2:15- home 3 from 2:30 - 3:00 - home 4 from 3:15 - 3:45.
Each home is open for 30 minutes with 15 minutes for a maximum travel time between homes. The benefits of having a number of people in each time for a short time is that it gives the buyers the "auction effect" - buyers think that someone else may buy the home they want - prompting the buyers to act faster and make an offer. Sellers get the impression of far greater traffic since it is concentrated during a short period of time. Seller also like that they get their turn and the visits are over. Agents like these since buyer turnouts are higher. Hint: Have someone help you with the open house since you could be mobbed. Provide multiple ways to collect information onhow to contact the visitors for followup.
Hints:- provide a flyer to the buyer with the times and route to take to see all 4 homes and be eligible for the prize.- ask area businesses and service providers to underwrite the Tour of Homes with their own prizes, coupons - painter, plumber, furniture, lawn service, closing attorney discount, mortgage company that waives some of the mortgage fees, etc.- have mortgage lender(s) provide refreshments, be on hand for financing questions, start the financial pre-qualification process.

Monday, October 22, 2007

2 Strategies To Make Open Houses Pay Off Big!

Are you open for business on Sundays?

How often do you have people walking into and out of your open houses never to hear from them again?

Are they just browsing like when they go to a mall or are they serious buyers? Who are they?

~ Curious neighbors, who may sell their home soon
~ People, who saw your internet ad
~ Someone, who happened to drive by and saw the sign
~ Active buyers, whose agent told them about your open house


How many transactions are you leaving on the table, because you don't have a way to follow-up with these leads?

There's more to an open house than sticking the open house sign in the front yard, turning on the lights and letting people aimlessly walk through the property.

You and I understand that consumers are naturally tentative about going to any open house, because they feel you may try to 'sell' them. But the reality is if it's a home they're interested in, they want to see if it meets their emotional needs. That's where having the home properly staged can connect better with a buyer's senses.

But how do you follow up with the prospects, whether or not they're approachable?

Strategy #1:
One way is provide different types of information that will appeal to different personality types.

Bring in a small folding table, especially if the property is vacant, or use a small section of some counter space.

You can call it your "Free Consumer Information" table.

Here's a list of some different items to offer to your prospects:
  • Top 10 Ways (your name) Can Help You Find Your Dream Home
  • color brochure of the property
  • Financing Options sheet from your preferred lender
  • if priced properly, show a list of recent sales in the area
  • sign-up sheet for receiving "New Listings By E-Mail" program
  • list of your buyer and seller guarantees
  • color copy of front page of your web site
  • list of your other listings
  • write a free, 1-page report on "How Your Credit Score Can Cost You"
  • your business card and other service providers you work with
  • and, by all means, put your name, number & email address on everything

Now there are many other items of value that you can provide to people. I just came up with this short list to give you some ideas.

By doing this, you'll really impress many consumers that walk through your open house. How many times have you gone through an open house, where the only thing there is a black & white copy of an MLS sheet (with no photo)?

Well, open houses are your "opportunity time", where you and your listing can shine.

Put some effort into it and it will pay off for you.

What other items have you used in the past or can you think of?

Send me an e-mail with your web address and tell me your idea(s) and I'll post it on my blog with a link to your web site for possible referrals from others around North America and beyond.

Strategy #2:

I have one other strategy that will really impress your seller clients as well as provide you with a great way to meet future potential sellers.

It's called the "Neighbors Sneek Peek Open House". Within the first 7 days, schedule an open house, preferrable on a week night, for 1.5 to 2 hours, say from 5:30 to 7:00. Invite all of the neighbors to stop in to see your new listing. You can send an invitation as well as a special open house sign and directional signs from the entrance if in a subdivision.

What you want to do is expose the listing to as many neighbors as possible, who may know of someone who want to live near them.

People are curious, by nature, and want to see the inside of other's homes, especially if they know the sellers won't be home.

You also get to show off your personality and expertise to them should they be ready to sell their home in the near future.

So, test it and tell me your results. I'll post it on my Agent Success Tips Blog for everyone to learn from.

Now, go out and sell some open houses and pick up new clients!

To your success,

Dan

Monday, October 15, 2007

Are You Lean & Mean or Overloaded?

Whether you are doing well financially or not in real estate, it's time to re-analyze your business.

What's working and what's not?

You need to look at your expenses.

Now you may be thinking "Oh, Dan's going to say to cut out all of my expenses."

Wrong!

But I am going to say to review your expenses and cut out those that aren't giving you an acceptable R-O-I (return on your investment).

What many agents do is spend money on marketing and advertising their listings and themselves without even considering if it's really worth it.

Or you over-promote your marketing plan to a seller and say that you'll do everything under the sun (because they said "XYZ Realty will do it."), when in reality, you can waste a lot of money and get zero results.

Are you spending money on items that are part of your business plan?

"Uhhh, I'm not sure" or "I don't know."

Don't just put an ad in the newspaper to appease a seller, who's not getting any showings. That's not the most effective use of your precious resources.

You need to implement the strategies that you designed in your marketing plan for each listing.

If you haven't done that, then start right now.

Before you take another listing, decide what you're going to spend your money on to help get that listing sold.

You need to determine when and how you're going to market your listing in the first week, the first month, after 3 months, etc.

That way you'll be in control and the seller can't tell you what to do in marketing their property.

There are 3 areas to consider when cutting your wasteful expenses:

1) Marketing & Advertising

Figure out how much you've spent so far this year and break it down into categories, i.e. newspaper advertising, real estate magazine, color brochures, internet marketing, lead generation systems, etc. Then look at which strategies are effectively working for you.

The purpose of this exercise is NOT to get rid of all of your expenses. That's crazy and is not in your best interest. All businesses have expenses, but you need to minimize them to focus only on those that are working and helping you increase your income.

2) Delegation

Do you have a full or part-time assistant?
Are they increasing your income by 5 or more times compared to what you're paying them? Do they have a lot of wasted time on their hands? I'm not saying whether or not you need them, but determine if they are increasing your profits or draining your pocketbook.

There are independent contractors out there who can be paid by the project or by a minimum number of hours per week or month. There are virtual assistants around the country, who get paid an hourly rate and only charge you when they've completed tasks for you. There may be services in your office that you can things for you. Take advantage of them. You can't do it all alone. You need to delegate. If you'd like more info on virtual assistants, just email me at dan@danweis.com.

3) Personal Expenses

How is your personal financial situation?

Really think about that for a moment.

Are you where you want to be today financially? Do you save money from each commission check to pay your quarterly taxes and save for retirement? Or do you just pay everything on a credit card and deal with it when the monthly statement comes in?

I know it can be scary out there.

A couple of weeks ago I saw Dave Ramsey at Xavier's Cintas Center. There was a traffic jam on the highway exit going to see him. He's written Total Money Makeover and Financial Peace University.

Here are 3 quotes from his materials:

Wall Street Journal ~ " 70% of consumers live paycheck to paycheck." For some of us, we can replace 'paycheck' with 'commission check'.

Bankrate.com ~ Only 32% of Americans would be able to cover a $5,000 emergency with cash, without going into debt for it.

NBC News ~ Only 3% of US citizens are saving in any type of an IRA.

You and I both know how real estate sales can come in cycles.
You work hard to get 4 listings 'under contract' and 2 buyers sold. Then for the next 30 - 45 days you're handling inspection and closing issues and you're not working on new business. So the roller coaster goes!

You need to look at your personal and family expenses at home. Are living within your means or are you trying to keep up with the Joneses? Don't do that. On the surface, the Joneses look like they're doing great, but what you don't know is they've mortgaged their home to the max with a home equity loan to pay off their credit cards (not great to do in this market) and they still don't stop using their credit cards.

Review your monthly personal expenses. Which ones are necessities and which ones are purely optional? How are you living? Do you need the Super-Duper cable package? Can you make some changes? Do you want to make some changes? It's up to you.

Do you have any big-ticket items that you haven't used in years, but if you sold them, you could pay down or pay off some other bills?

I know this can be a deeply personal subject that most people won't talk about to their friends, family and, sometimes, even their spouse.

Financial indebtedness causes a lot of worry in many people. Yet, you see commercials on TV about how VISA and MASTERCARD want you to use your credit card for everything. Even the game of MONOPOLY is now using a credit card and NO CASH! We are being brainwashed!

CASH is bad...credit GOOD! Hogwash!!!

Take some time to sit down and look at all of your expenses. Analyze what you should continue doing and what you can stop doing and save some money.

Read some good, common-sense books on money management...Dave Ramsey's "Total Money Makeover", David Bach's "Automatic Millionaire", Robert Kiyosaki's "Rich Dad, Poor Dad", just to name a couple.

Changes won't happen overnight. They take time, but your decision to change can happen in an instant.

Is Your Business At Risk? Watch This Powerful, CourtTV Documentary!


Would you like to have an extra income stream coming from your business while still selling real estate?
Do your clients ask YOU questions that SHOULD be answered by an attorney?
STOP ANSWERING LEGAL QUESTIONS!
Differentiate yourself from other Realtors and mortgage lenders and offer your clients and friends Life Events & Identity Theft Shield membership plans.

Watch this 30-minute, documentary on CourtTV on Saturday, October 27th at 11:00am EST (10am CST, 9am MST, 11am PST).

For additional information before the show, listen to a toll-free, recorded message specifically for Realtors and mortgage lenders at 1-888-893-9961.

Call me if you have any questions or interest at 513-615-1890 or e-mail me at dan@danweis.com.




Sunday, October 14, 2007

One Simple Action Can EXPLODE...

One Simple Action, When Done Consistently, Can Explode Your Real Estate Business!
Have you every been trained to set some prospecting goals that included making "x" number of calls every day?

We all have at one point or another.

You figure out that to achieve your goals you have to make 5, 10 or 20 calls every day, Monday through Friday. Doesn't it sound easy to do?...until you try to pick up the phone and start making the calls.

If you've never made a prospecing call or if it's been a long time, because it's something you don't like doing, then you need to build up to your goals and take it a step at a time. I'm serious.

I know you may be thinking to yourself "I can do that, no problem". But have you been doing it consistently? I know some days it's easier to make calls than other days. You get distracted. You're tired or the last time you made calls you got hang-ups.

Here's your solution: Make a single prospecting call every day! Now you're probably thinking "you've got to be kidding me".

How can I earn thousands of extra dollars every month by making one call a day? Now I'm not saying make only one call a day.

Make a single call EVERY work day.

Whatever your goal is for the day, only focus on making your first call of the day.

Have you ever noticed that the first prospecting call of the day is always the most difficult to make? It doesn't matter if you've been making calls for 1 week or 10 years, the first call is always the hardest one to pick up the phone on.
The best way to overcome it is to decide to make that first call...NO MATTER WHAT! It's the only thing you have to do every day...is to commit to making one call. After you've completed with the first call and it wasn't as bad as you thought, it'll then be easier to make your second call.
Don't worry. If you get discouraged or want to stop, no problem. You always have that option...once you've made your first call.
But you must always make a single call every day and THEN decide if you're going to continue making more calls that day.You'll actually have some days where you make a lot of calls, because you're on a roll.
The single call just gets you on a roll and then momentum starts to kick on. If you say "I make all of my prospecting calls on Wednesdays". I'd say that you have no momentum and no consistency.
What if something comes up and you don't make calls that day? You've lost an entire week. Just think about all of the days in the past 12 months that if you had JUST made a single call, how much more business would you have transacted?
So, I don't care if you didn't make any calls yesterday or the day before that,etc.
Just commit to yourself to "Make a single call today" and over time watch your income and transactions goals go way up.

Which Economy Are You Focused On?

Whether you hit your transaction goals, exceeded your income goals or even fell way short, you certainly have a tremendous amount to be thankful for.
You are truly fortunate to be living in the greatest country the world has ever seen. You are also blessed to be living in the most prosperous time that the world has ever seen.
Now you may take issue with my last statement. You are going to say the economy is 'almost dead' and that the interest rates are going up.
Let me tell you clearly that the economy is not the issue. "YOUR" economy is the reason for your success. Most agents are too fixated on THE economy rather than their own economy.
What does it mean when I say "YOUR" economy? Your economy is what you can control to create revenue. What you repeatedly do will have more effect on your income than the National, regional or local economic conditions. Your economy of daily prospecting, effective lead follow up, skillful sales presentations will provide you with the economy that you desire every time.
Be thankful that's all it takes in the United States to be very successful. Most REALTORS® would like to do better. Whether doing better means more units closed, more dollar volume, more income, more personal time, or a combination of these; they want to do better than they are currently doing.
If you want to do better, the next question is, how should you proceed towards accomplishing your objective?
An important assessment to make before seeking solutions for doing better is to honestly determine whether that objective is really a goal or just a wish.
A goal is an objective to which you are willing to make a consistent commitment of appropriate resources; time, money, and energy.
A wish is merely something you would like to have happen to you or for you. Don't allow yourself to have a false sense of direction by focusing your attention on wishes and experiencing the accompanying disappointment of low achievement. It is also important to accept the premise that if it is your goal to do better then you must be willing to do different things than you are currently doing and/or do things in different ways than you are currently doing them.
It has been said that a good working example of insanity is to continue to do the same things the same way and expect different results. You must make positive changes in your approach and activities to experience positive changes in your results.
How is YOUR economy doing?
Have you done enough daily activities and productivity to stimulate your economy for 2006?
Don't wait to jump start YOUR economy right now!

Saturday, October 13, 2007

7 Seconds Is All You Get...

Recent scientific research by a prominent electronic toy company shows the average attention span of any child--or ADULT, age makes no difference here --is 7 seconds. (Wired Magazine, Fall 2005)
That's the amount of time, if not quicker, that a human being will focus on one thing before their attention drifts away. So what does this have to do with real estate? Plenty!
Imagine you're a home buyer and you open up a Harmon Homes, Real Estate Book, Homes Illustrated or other real estate magazine. Up to 95% of the ads you read don't contain a reason for you to contact the agent in the ad.
You're missing out on EASY business and having consumers take the next step with you.
Why should the consumer contact you and in a way that they prefer, whether by phone, e-mail, fax or web inquiry? When you don't put a call-to-action in your ad, you've just lost a sale. What phone number do you put in your ad? If it's not a cell phone that you'll pick up and answer right away, you've just lost another few thousand dollars.
Consumers want immediate gratification and you need to help them when they're "in the moment" and focused on your ad.
If you have a web site that shows listing photos and/or virtual tours, you need to promote your web site in your ad, so that consumers will check out the additional photos. Consumers don't want to talk with us real estate agents unless they absolutely have to. I think they'd rather get a tooth pulled!
You need to look at your ads from a consumer's perspective and determine what is hype (silly agent pictures), what is fluff (meaningless slogans) and which information the consumer really wants; i.e. area, price, bedrooms, property highlight, and then get them to your web site.
What do you want them to do once they're at your web site? That and more in upcoming TIPs!

Take Control of Your Day!

I recently read a quote from Jim Rohn, nationally-renowned, motivational speaker, that is so simple and profound.
"Either you run the day or the day runs you!"
It's been hard for me to get that quote out of my head, so I've decided to write about it.
I know many of us have day planners to keep up with appointments during the day, but in real estate, it's so easy to get distracted by having to 'put out fires'. Then before you know it, half of the day is gone.
How did it happen?
I challenge you to write down what you do in your business over the next 3 business days. List the actions/appts completed and how long it took. Then look at how much time in between was wasted on distractions, i.e. phone calls, that could have gone into your voice mail until your designated time of returning calls.
Eliminate as many tolerations, interruptions and distractions as possible from your daily activities. This is a 'muscle' in your head that needs to be flexed, so that you make the most of your time.
It's impossible to be "ON" in your real estate business 24/7, but even if you only increased your efficiency of completing daily activities by 10% - 20% in the beginning, you'd see a big difference in your sales production.
If you focus really hard to completing your activities as quickly as possible, you'll be able create more balance in life between work and play. What if, by really focusing, you could do your daily activities in half of the time? What would you do with the rest of your day? You could add more income-producing activities to your schedule or take sometime off.
So plan your next day's schedule before you finish for the day and that way you can take better control of each day!

Monday, October 08, 2007

It's Time For A Mindset Change!

Do you feel 'stuck in the mud' in your business?
Are sellers constantly saying "Why isn't my home sold?"
Are buyers in hiding?
Everyday, the news media is predicting the end of the real estate market as we know it. I'm so sick of hearing and reading about it. I rarely watch the news any more, because of it. You really need to be in a "news-free" cocoon, insulating yourself from all of the negative press.
Homes are still selling. If your listings aren't selling, then make some changes or get some new listings. You need to sit down with your seller clients and have a heart-to-heart with them. Do they need to improve the property's condition? Do they need to adjust their price? Are you doing everything in your marketing plan? Do they REALLY need to sell right now?
It's time to shake things up, take action and jump-start you and your business.
Yes, I mean your business AND you. More success will come your way when you work harder on yourself. You've got to put yourself in the right mindset. More on this below.
Do you have old real estate training tapes, CDs, DVDs and books lying around your office or home? Go to your book shelves and drawers. Blow off the dust and start reading and listening!
Spend an hour a day reviewing these old success strategies from top-producing agents! Most of them are still relevant today. Most CDs and audio cassettes are about an hour long, so you can listen to one a day. If you have a lot of driving to do, you may be able to listen to a couple of them a day.
Write down the strategies that you think will help you. Write out the steps you need to do and then take action.
Just remember, when you begin a new strategy in real estate, it may take several weeks to months to fully implement itself. Don't stop before you get to the finish line! Keep taking the necessary steps to get there.
To your success,
Dan
If you haven't joined the ActiveRain Real Estate Network, you're missing out on valuable information as well as referrals. I just got another referral call last night! It's Free, so to register, just click here: ActiveRain

Wednesday, October 03, 2007

Is It Time To AIM Higher?

Are you setting your goals high enough?
Many agents go from year to year earning approximately the same amount of income. Oh, they may be up one year and then down a little the next year, but they get complacent.

So how do you increase your income?

Well, how much do you want to earn?

Why do you want to earn that much?

What will you do with it?


Don't take these questions lightly! These questions are very powerful and will help move you forward in the direction of your goals and dreams. After you determine how much you want to earn, then you need to educate yourself on how to earn it.
You can do that a couple of ways:
1) Start reading...spend 30 minutes a day (first thing in the morning or last at night).
Read books that cover Real Estate, Business, Personal Growth and Wealth Building books.
2) Find out who the top agents are in your area and see if you can buy them lunch and ask questions about how they became successful.
3) Attend state and/or national real estate conventions to see what the best of the best are doing. It's an ideal time to network with others, who are in different markets.
Success Tip: To expand your mind, never ask a 'Yes/No' question, when you can ask a 'Who / What / When / Where / Why / How' question. These are Powerful words, because they give you deeper answers to your questions and you'll uncover more nuggets of knowledge.