As You Approach The Half-Way Mark...

As you approach the half-way mark of 2010, how are you doing in your real estate business?

If you wrote down your goals for the year, are you on track?

If you didn't write any goals, are you where you thought you would be at this time?

I understand that many experts talk about having year-long and long-term goals in place, but in the markets many of us are having, I think it's critical to have shorter term goals in place that can be modified if necessary.

I believe it's more important to focus on the types of activities you need to achieve every day and week.

As you know, you need to have more transactions in the pipeline, because it's taking more inventory while closing fewer transactions.

Are your target markets effectively bringing you enough business this year?

While you may try different marketing strategies in a given year, the one you should always do year after year is keeping touch with your client base. Never ignore them, because they know, like and trust you. Always look for ways to show you care about them. Their referrals may be what keeps you going sometimes.

So how does your 2nd half of the year look to you?

What will you change in your business? What will you fine-tune? How can you get more transactions from your #1 source of business? These are important questions to ask yourself right now, so that 2010 will end up being a good year for you.

Is Social Media Part of Your Biz Plan?

I just attended a 6-hour, Social Media Business Strategy session on Wednesday and am glad I went.

Do you ever get the feeling in some seminars that the ideas are blasting out of the firehose?

Well, I listen to everything, but my goal is to select one to three ideas that I can implement for my business.

Now you've probably heard of Facebook, Twitter, blogging, Active Rain, etc., but are you using them to as strategies to build your real estate business?

The best ideas I learned from the seminar are to blog and build a Facebook Fan page. I can't go in depth on them here, but suffice it to say that social media is definitely one area where you can increase your business in the future.

And the quicker you react and get started before the masses, the more leads over time you'll be able to generate.

More on this topic next week.

By the way, if you haven't been to ActiveRain, you are missing out on a valuable training resource and referral source. Register for free by clicking this link: ActiveRain and fill out your profile. Active Rain has great search engine optimization (SEO) and when you write great blog posts, you'll be more easily found by the public. You gain points by referring others, writing posts, and commenting other's posts.

To your success,

Dan