Every agent needs to have the essential tools for their business updated and in place to be successful.
The 4 essential tools that you need are:
- Business Plan
- Pre-Listing Packet
- Listing Presentation
- Buyer Presentation
It seems so elementary, but it's critical to have these 4 tools fine-tuned and ready to be used at a moment's notice.
Having these 4 tools updated will help keep you focused and on target to achieve your goals.
By following the steps in your presentations versus just 'winging it', you'll get more listings and sales with fewer objections.
Sometimes by just making a small change in your presentation, you'll increase your odds by 25% of gaining a new client.
So if you haven't analyzed your presentations in the past year or two, take the time to look them over and see if there's anything you can add or delete that will help your overall success rate. You should even get your presentation critiqued by someone you respect, whether in or outside of your market.
I'm in the process of updating my listing and buyer presentations now.
To your success,
Dan
P.S. Are you on ActiveRain? If not, you need to be...it's an unbelievable, free source of real estate training, knowledge and possible referrals. Even if you don't blog, sign up today and discover the wealth of information that's there.
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